Women's Health
June 1, 2013
A get-fit getaway to Fairmont Miramar Hotel & Bungalows is this month's Women's Health Grand Prize - and the ultimate way to stay in shape for the summer season.
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The Parasol Advantage With more than 20 years of brand marketing and communications experience and an early architect of creative positioning and integrated campaigns, Andrea B. Werbel founded Parasol in early 2004 and spearheads The Parasol Advantage through an evolved and integrated approach that combines in-depth hotel operations, hospitality and luxury lifestyle expertise, as well as international marketing and branding experience. 
A veteran luxury lifestyle and hospitality marketing and communications executive, Andrea first began her career in Paris, France directing the North American marketing teams for the Le Cordon Bleu Paris and London. She returned to the U.S. ten years later, directing the media and public relations for The Peninsula Beverly Hills. Currently spending her time between Parasol’s LA’s satellite office and the main office in New York City, Andrea is a graduate of The University of Colorado, Boulder and has a certificate in marketing from the Cornell Hotel School. A world class traveler and fluent in French, Andrea has a strong track record of creating and enhancing brand profiles while garnering impressive results for her clients. She has created and directed media relations and integrated marketing campaigns for some of the finest luxury hotels, destinations, spas, chefs and premium wineries and spirits. Andrea leads Parasol’s expertise which is narrow and deep, hospitality and luxury lifestyle, and Parasol’s sweet spot includes launching new brands to ensure maximum impact as well as working with legacy brands to define relevancy and media worthy positioning. Parasol has a stellar track record of securing impressive and consecutive results for their in top tier media outlets such as Departures, Travel + Leisure, Town & Country, Vanity Fair, New York Times,WSJ, USA Today and NBC’s TODAY morning show, to name a few. Parasol’s media relations and marketing programs are strategic, integrated and most importantly, impactful. They are intended to enhance the value proposition and assets through increased brand awareness, new revenue streams, and expanded business and marketing opportunities. Parasol connects your brands to the world’s most influential media, providing third party endorsements to reach today’s sophisticated consumer. |
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Success Stories
Travel + Leisure: Road RulesJune 1, 2013
Inlcuded in your room rate at these hotels? The chance to borrow a cool set of wheels. Check out Hotel Arts Barcelona's Smart Electric Drive! Read More ›Fodors: 6 Dream Travel Jobs that Actually ExistMay 15, 2013
If you too yearn for more than a 9-to-5 job, take a look at a few dream travel jobs for those ready to quit their day jobs and move on to new adventures. Check out Hotel Arts Barcelona's Cava Concierge for some serious inspiration! Read More ›Just Luxe: 10 Specialty Mother's Day BrunchesMay 6, 2013
From coast to coast, Just Luxe weighs in on their favorite specialty brunches, including FIG Santa Monica. Read More ›TODAY.com Chefs dish on their Cinco de Mayo CelebrationsMay 5, 2013
Check out how chefs, including Chef Ray Garcia of FIG, celebrate their Cinco de Mayo. Read More ›Cosmopolitan: A Luxe Fitness Trip for Two to L.A.May 3, 2013
Experience the best of Santa Monica with yoga, massages, and more at Fairmont Miramar Hotel and Bungalows. Read More ›Fitness: California DreamingMay 1, 2013
Visit Fairmont Miramar Hotel and Bungalows for the ultimate get-fit getaway. Read More ›ELLE Canada: Royal TourMay 1, 2013
ELLE names Hotel Arts Barcelona one of the most impressive spots in Spain. Read More ›Robb Report: 100 HotelsMay 1, 2013
Find out why Hotel Arts Barcelona is included as one of Robb Report's top 100 hotels of 2013. Read More ›Luxury Travel AdvisorApril 30, 2013
Luxury Travel Advisor explores the new Detox program and Cava Concierge at Hotel Arts Barcelona. Read More ›Elite TravelerApril 29, 2013
Fall head over heels with Phulay Bay, a Ritz-Carlton Reserve in Krabi, Thailand - and seal the deal with incredible underwater weddings and engagements. Read More ›CNN's Eatocracy: Eco-friendly eats for Earth DayApril 22, 2013
Food & Wine's restaurant editor Kate Krader discusses Cindy's Waterfront as a great spot to celebrate sustainable dining on Earth Day. Read More ›The Miami Herald: South Florida AlbumApril 16, 2013
Departures Magazine and Bentley celebrate the launch of the Flying Spur at 5 Star Island. Read More ›CNN's Eatocracy: Food Apps to DownloadApril 12, 2013
CNN's Eatocracy includes Monterey Bay Aquarium's Seafood Watch App for being a favorite among the Food & Wine staff. Read More ›Newsday: Travel DealsMarch 28, 2013
Newsday shares Fairmont Miramar Hotel & Bungalows Get Fit Getaway Package - just in time for warm weather. Read More ›New York Post: Page Six, Solange's FlameMarch 28, 2013
Solange Knowles was the surprise performer when Bentley unveiled its 2014 Flying Spur at the Departures-sponsored bash. Read More ›Washington Post: This Week's Best Travel BargainsMarch 22, 2013
Fairmont Miramar Hotel & Bungalows in Santa Monica, CA has designed a luxury travel package just for fitness buffs. Read More ›Forbes: Guide To Monterey County, Carmel, And Big Sur, CaliforniaMarch 18, 2013
Forbes weighs on the top to-dos in Monterey County, California. Read More ›Organic Spa: Farm to Fabled Cuisine at FIGMarch 7, 2013
Join Chef Ray Garcia of FIG as he combs the Santa Monica Farmer's Market in search of delicious, seasonal ingredients. Read More ›SHAPE: A Fit Getaway at Fairmont MiramarMarch 7, 2013
Vacation doesn't have to mean coming home with extra baggage (or pounds!). Check out Fairmont Miramar Hotel & Bungalows in Santa Monica for a fit, fun getaway. Read More ›Manhattan Magazine: Phulay Bay, A Ritz-Carlton ReserveMarch 7, 2013
Discover a luxurious and relaxing oasis at Phulay Bay, the first-ever Ritz-Carlton Reserve in Krabi, Thailand. Read More ›NBC Bay Area: The Fairmont Miramar's Fit-Forward DealMarch 7, 2013
What do Exhale Yoga & Sports Massages, Running Maps, Running along Iconic Pacific Coastline, Seasonal Farm-to-Table Fare and Luxurious Accomodations all have in common? Your next fitness getaway... Read More ›Angeleno Interiors: Fairmont Miramar SuitesMarch 1, 2013
Fairmont Miramar's new suites by acclaimed LA designer, Lynda Murray, offer guests a Manhattan Loft meets California Chic experience with its trendy, residential design. Read More ›The National Provisioner, Manhattan's Meat MavenMarch 1, 2013
Get the inside scoop on Manhattan's Meath Maven, Suzanne Strassburger, in this month's cover story. Read More ›C Magazine: Expect the UnexpectedMarch 1, 2013
C the menu: Monterey County, a culinary kingdom where ingredients rule. Read More ›Eater: Farmer's Market with FIGFebruary 28, 2013
Take a walk with Chef Ray Garcia of FIG through Santa Monica Farmers Market and discover the season's freshest produce. Read More ›National Geographic's Urban Insider: The Best of Santa MonicaFebruary 21, 2013
Fairmont Miramar offers guests access to the best of Santa Monica - from seasonal dining to beautiful beach sunsets. Read More ›New York Times: The BossFebruary 15, 2013
Manhattan's Queen of Beef shares her family's five-generation story with NYT, The Boss. Read More ›Travel + Leisure: Best Steakhouses 2013February 15, 2013
What's the best place for a steak dinner in NYC? Ask Manhattan's own cowgirl, Suzanne Strassburger. Read More ›ABC News: Strassburger for Valentine's DayFebruary 13, 2013
Bring the candlelight steakhouse dinner to her this Valentine's Day… ABC tells how! Read More ›Play Goes Strong: Hotel Arts BarcelonaFebruary 12, 2013
Play Goes Strong recommends Hotel Arts for lovers, families and cruisers. Read More ›Yahoo! Voices: Escape to MontereyFebruary 10, 2013
Discover Monterey this Valentine's Day, a true lovers' paradise of spectacular sunsets, wine tastings, romantic dinners and more. Read More ›San Francisco ChronicleFebruary 6, 2013
Monterey County has even more scenic courses than Pebble Beach's famous seaside links, and for every budget! Read More ›Condé Nast Traveller UK: Phulay Bay, Star SpaFebruary 1, 2013
Seek authentic healing and blissful renewal at Phulay Bay, a Ritz-Carlton Reserve. Read More ›Modern Luxury Magazines: Phulay Bay, a Ritz-Carlton ReserveFebruary 1, 2013
Discover a luxurious and unique getaway at Phulay Bay, Ritz-Carlton's first Reserve property. Read More ›Art Info: Hotels with Fantastic Art PerksJanuary 30, 2013
From Floral Workshops to a customized Fragrance Concierge, Hotel Arts offers guests unique opportunities to express creativity. Read More ›Luxury DailyJanuary 28, 2013
Parasol's founder Andrea Werbel explains luxury travel done right, from beautiful interior design and décor to enticing food and beverage programs. Read More ›Luxury DailyJanuary 22, 2013
Parasol Founder & Managing Director Andrea Werbel shares expert advice on today's expanding luxury market. Read More ›CBS Los Angeles: Best of Santa MonicaJanuary 10, 2013
Fairmont Miramar offers guests access to the best of Santa Monica's cuisine, nightlife, activities and accomodations. Read More ›Los Angeles Times: Monterey as Top Wine DestinationJanuary 9, 2013
Monterey County, CA is named a top ten wine travel destination for 2013 for beautiful scenery, exciting activities, one-of-a kind resorts and stellar local wines. Read More ›Condé Nast Traveler Gold List, Platinum Circle: Hotel Arts BarcelonaJanuary 1, 2013
Parasol goes for the gold. Hotel Arts Barcelona has consecutively been featured on CNT's Gold List for over five years, which ranks them among few in the Platinum Circle. Read More ›Town & Country: Phuket Beach GuideJanuary 1, 2013
Escape to the Andaman Sea and island hop via yacht with an executive chef from Phulay Bay, a Ritz-Carlton Reserve. Read More ›Travel + Leisure World's Best Hotels: Hotel Arts BarcelonaJanuary 1, 2013
Hotel Arts is consistently recognized on T+L's top 500 list, and is the #1 hotel to visit in Spain! Read More ›GQ: Editors ReportJanuary 1, 2013
The Editors of GQ recommend Fairmont Miramar for a quintessential California experience. Read More ›Destination Weddings & Honeymoons: Hotel Arts does RomanceDecember 26, 2012
Hotel Arts Barcelona is not only an icon in one of the most romantic cities in the world, but is named a top-ten hotspot for 2013 honeymoons. Read More ›Forbes: World's Most Luxurious Detox RetreatDecember 12, 2012
Renew your senses this year with Phulay Bay's luxurious Paradise in Balance retreat. Read More ›Today Show loves Suzy's SlidersDecember 11, 2012
Find out why The Today Show recommends Suzy Sirloin for savory gift ideas this holiday season. Read More ›American Spa Magazine: Like Spa for ChocolateDecember 1, 2012
Couples who are sweet on each other won't want to miss Hotel Arts Barcelona's delicious chocolate massage this month. Read More ›Condé Nast Traveller: Hotel Arts' Spa with a ViewMarch 1, 2012
Conde Nast Traveller UK features Hotel Arts Barcelona's Six Senses Spa as a coveted Spa with a View for its panoramic views of Barcelona and the Mediterranean 43 floors below. Read More ›Condé Nast Traveller UK: Phulay Bay's Room with A ViewDecember 1, 2011
Conde Nast Traveller features Phulay Bay, a Ritz-Carlton Reserve's stunning views from the Royal Andaman Sea Villa. Read More ›Condé Nast Traveler: Hotel Arts Room with a ViewNovember 1, 2011
Hotel Arts Barcelona offers stunning vews of the Mediterranean Sea and the city lights below. Read More › Condé Nast Traveller UK: Hotel Arts Room with a ViewAugust 1, 2011
Conde Nast Traveller UK shares the panoramic views overlooking the stunning Mediterranean Sea from the super luxe Hotel Arts Barcelona. Read More ›Follow Us Follow us on Facebook, Twitter, Pinterest, and Instagram for the most up to date news about Parasol's activities and clients. |
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