Parasol's integrated media relations and marketing campaigns reach target audiences with credibility and impact. Our approach is strategic and relationship-driven. We do not issue press releases from afar. Instead, we sit down face-to-face with editors, journalists, producers, and other

marketers to ensure your coverage is compelling, comprehensive, and rich with meaningful brand messages. Give us a ring to find out why Variety and The New York Times contributing editor Monica Corcoran describes us as “one of those rare companies that

journalists can trust” and why Town & Country's wine writer Ted Loos says “Parasol plants the seed of an idea and nurtures it. In the lifestyle business, that's the only way to go".
Whether you are seeking to expand awareness, improve brand equity, or drive sales, Parasol can develop the right mix of elements to achieve your goals.

Parasol’s core capabilities include:
• strategic planning
• media relations
• brand building




• marketing partnerships
• data base marketing
• media events
• influencer seeding


We measure our success by the success of our clients. Comprehensive coverage. Heightened awareness. Visible brand impact. Increased ROI.



Montage Beverly Hills · The Fairmont Miramar Hotel & Bungalows · FIG Restaurant Santa Monica · Cornell School of Hotel Administration · Tiamo Resorts, South Andros Island, Bahamas · The Peninsula Beverly Hills · The Peninsula Spa · The Baglioni Hotels Group · Milan Guerlain Spa · The One & Only Ocean Club · 47 Park Street · Hotel Plaza Athenee Paris · Diageo Chateau & Estate Wines · Beaulieu Vineyard · Chalone Vineyard · Edna Valley Vineyard · Sterling Vineyards · My Wedding My Wine.com · Le Cordon Bleu, Int. · Alain Ducasse at The Essex House · Pierre Deux French Country · Lee Anderson Couture · Courtney’s Post Wines · Balance Pilates & Yoga Studio · The City of Beverly Hills